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DPK.bg

two squares whose overlap leaves an arrow pointing up and out

Client
DPK.bg · Bulgaria
Year
2023–24
Kind
Symbol and wordmark
My part
Designer: logo and website
The DPK.bg homepage's first screen: the logo and navigation with Вход and a blue Регистрация button, the eyebrow “Твоето дружество с”, the headline “Променлив Капитал.” with a blue full stop, two buttons, and three cards over a pale blue wireframe
Design file: the homepage's first screen. The line under the headline and the cards are the file's placeholders.The case study →

On light and dark, large and small

Light ground — the brand's own light cut.
Dark ground — the brand's own dark cut.

Small sizes

Two squares and a white arrow hold at 16px. The shaft is 52.5 units of a 319 box, about 2.6px there, so the arrow still reads; its slanted tail does not.

16px · tail cut stops resolving
24px
32px
48px
96px

The idea

DPK.bg is an online platform for running a ДПК, a Bulgarian company with variable capital, from registration to share transfers and the shareholder register. The mark is a blue frame with a solid square stepped out of its lower left, leaving a white arrow in the frame's counter.

Two squares. The frame has walls about 53 thick around a square counter; the block is stepped 48.75 left of it and 103.77 down. Where the block covers the counter, what is left is the arrow: the counter's top and right strips for the head, and a diagonal channel cut into the block for the shaft.

Geometry and measurements

Constructionas drawn · measured

As drawn

The shipped glyph, untouched.

frame 270.25 × 269.09block 213.62 × 213.2752.50

Measured

Plotted in the lockup's own units, over a dimmed copy of the file's paths. The live box is the frame's counter; the two hot lines are the edges of the channel cut into the block, 52.50 apart at its head.

What the file says12 properties

Icon bounds

319 × 317.04

Square to within 0.61%.

The frame

270.25 × 269.09

A square ring around a 163.44 × 161.74 counter.

The block

213.62 × 213.27

Square to within 0.16%, set 48.75 left of the frame and 103.77 below its top.

The arrow

0 paths

Never drawn. It is the part of the counter the block leaves uncovered: the top and right strips for the head, a channel through the block for the shaft.

Stroke

≈ 53

Frame walls 53.05 to 53.76, the shaft 52.50 to 52.81 wide, the head's right arm 52.33. Only the top arm is thinner, at 50.10.

Channel

45.00° · 44.76°

The lower edge runs at 45°, the upper 0.24° shallower, so the shaft widens by 0.31 towards its tail.

Tail cut

40.46°

The shaft's end is cut 4.54° off square to its length.

Dark cut

+1 path

The dark lockup fills the counter white, so the arrow stays white on #282828. The light cut leaves it empty and lets the ground through.

The D

drawn

Its stem stops 20.46 below the top bar and ends in an 18.79° slant. P and K are Inter Bold, outlined.

D stroke

34.30

The stem's width and the top bar's height match to the hundredth.

D overshoot

+0.96 · +0.72

The drawn bowl rises past P and K's cap line and drops past their baseline.

Icon → wordmark

82.00 · 25.9%

Measured against the icon's height. Just past BrainTrade's 25.0%: the widest of the lockups measured this way.

Contrastfour ratios

WCAG relative luminance on the fills in the file. The 4.5:1 bar is applied only where it applies — a graphic element is not text.

#4F4FFF

5.39:1

Blue on white

Clears 4.5:1, so the blue can spell: the website sets its eyebrows and outline-button labels in it.

#282828

14.74:1

Graphite letters on white

The light cut's D, P and K.

#FFFFFF

5.39:1

White on the blue

The arrow on the dark cut, and the label on every blue button the website draws.

#4F4FFF

2.73:1

Blue on the dark ground

The dark cut's symbol and .bg: under the 3:1 bar for graphics. The white letters and the white arrow carry the lockup there.

Measurements

Measured off the vector

  • The arrow is not drawn.

    The light cut's symbol is two paths — the frame and the notched block. The dark cut adds only a white square, the counter.

  • Every stroke in the symbol is about 53 wide.

    Walls 53.05–53.76, shaft 52.50–52.81, right arm 52.33. The top arm, at 50.10, is the exception.

  • The D is drawn, not typed.

    The file sets P, K and .bg as Inter Bold text (.bg at 69.0% of their size); the D is a path, with its stem cut away from the top bar.

  • The mark is the website's identity.

    The DPK case study's page designs carry it in the header and footer, and dpk.bg serves the symbol as its favicon and a white ver 2 lockup, its corners rounded, in its header (checked 1 October 2026).

Measured from the ver 3 combined frames of the client's Figma file, exported as SVG and translated to the symbol's origin; curves sampled for their extrema.

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