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A dark-ground lockup. The wordmark's lighter grey is 1.17:1 on white, so the mark is drawn for dark.

TradeApp

a ramp that never reaches its last colour, and a detached piece painted in it

Client
Spartum Tech Ltd · Nicosia
Year
2025
Kind
Gradient mark
My part
Sole designer: logo, identity, design system and every page template
The TradeApp homepage as shipped: navy page, the headline “Empower Your Trading Journey” with its second line in the cyan gradient, and a cyan Get Started button
The identity on the shipped site.The case study →

On light and dark, large and small

Light ground: the pale letters set in graphite (#2B2F33); the symbol is unchanged.
Dark ground — the original, and only, cut.

Small sizes

Below about 32px the ramp reads as one flat cyan. The two-part silhouette holds.

16px · ramp flattens
24px · ramp flattens
32px · ramp flattens
48px
96px

The idea

A trading platform by Spartum Tech. Two pieces — a tall gradient form and a small solid one above right — beside an all-caps wordmark.

The gradient is defined across 64.18 units and the artwork occupies the middle. The first stop lands 15.42 in, and the right edge reaches offset 0.960.

Geometry and measurements

Constructionas drawn · measured

As drawn

The shipped glyph, untouched.

91.36 × 91.66stop 1 · x 15.42ends at 0.960#05ADC9 flat

Measured

The vertical rules are the gradient's own stops, converted into the icon's units.

What the file says12 properties

Icon bounds

91.36 × 91.66

Square to within a third of a percent, across two detached pieces rather than one shape.

The two pieces

7.19 apart

A tall gradient form at x 0–53.82, and a small solid one at x 61.01–91.36 that never touches it.

Gradient span

64.18 units

Defined from x −7.81 to x 56.37 — it starts off-canvas and ends past the shape it fills.

First stop

offset 0.3619

At x 15.42, so the leftmost 28.7% is a flat hold of #75FBFD before the ramp begins.

Last stop

never rendered

The shape's right edge sits at offset 0.960. The darkest colour the ramp actually paints is #0AB1CB.

The detached piece

#05ADC9

Filled flat in the ramp's endpoint colour — the last stop, lifted off the gradient and given its own shape.

Wordmark case

all caps

Every glyph spans y 28.30 to the baseline. No ascender, no descender — it is set in capitals.

Colour split

at x 300

TRADE takes #EDEDED, APP takes #BABABA. The compound name is coloured as two words with no space between them.

Glyph reuse

exact

Both A's measure 39.78 wide and both P's 36.48 — to the hundredth. One typeface applied, not letters redrawn.

Cap height

30.32

Rounds overshoot the baseline by 0.11, a twelfth of what Vectora's o carries.

Icon → wordmark

12.74 · 13.9%

Tight. Vectora holds 23.3%, BrainTrade 25.0%; only inviertas and Cazam sit closer.

Variant rule

one lockup

Nothing in this file adapts between grounds, because there is only one ground it was drawn for.

Contrastfour ratios

WCAG relative luminance on the fills in the file. The 4.5:1 bar is applied only where it applies — a graphic element is not text. Cards that say “on dark” are measured on near-black, #08070a.

#3DD4E3

11.22:1

Accent on dark

The ramp's second stop, and the colour the case study already runs on. Second only to Finansero's mint on dark.

#75FBFD

16.24:1

Lightest stop on dark

The flat hold that opens the mark.

#EDEDED

17.16:1

TRADE grey on dark

On white the same grey is 1.17:1 — which is why there is no light lockup.

#BABABA

10.35:1

APP grey on dark

The quieter half of the split. Still clears AA, so the hierarchy costs nothing in legibility.

Measurements

Measured off the vector

  • The gradient never renders its final stop.

    The filled path ends at x 53.82; the ramp reaches #05ADC9 at x 56.37.

  • The detached piece is painted in that unreached stop.

    Its fill is the literal string #05ADC9 in the file.

  • The wordmark is all caps with exact glyph reuse.

    Both A's measure 39.78 and both P's 36.48; no glyph breaks the 28.30 cap line.

  • The mark shipped as the product's identity.

    The TradeApp case study, which carries the same file.

Measured from the shipped logo.svg, stop positions converted to user units.

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